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On the occasion of the third edition of the NFT Paris Conference, held on February 23rd and 24th within the Grand Palais Éphémère, Galleria Perpetua curated a digital art collection titled "The Artists' Studio", in collaboration with the web 3.0 community The Builders Dao.The project was then showcased within the Art Corner of the fair, featuring 19 talented artists spanning various mediums and techniques ranging from A.I. to photography, including illustrations and 3D.Prior to Paris, Galleria Perpetua had already participated in one of the major European conferences on NFTs, namely the <a target="" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/nft-non-fungible-conference-lisbon/">NFC in Lisbon, in the role of the official media partner of the fair.</a><h2>The Concept behind "The Artists' Studio"</h2>The collection "The Artists' Studio" digitally revisits the age-old practice of artists choosing their own studio or workspace as the subject for their works.The exhibited masterpieces represent the real or ideal studio of the involved artists, offering viewers a virtual glimpse into their world. The idea is to showcase, through different perspectives, the spaces and tools used by "new artists" to create works in the technological era.What emerges from the collection is a parallelism between the past and the present, demonstrating that digital art, like its more traditional counterpart, is the result of hours of work and experimentation in the studio, despite the changing means.In the digital age we live in, the screen replaces the canvas, the mouse and keyboard take the place of the brush, and the mode of dissemination and enjoyment of art changes, but its value remains undisputed.<h2>The Paris Exhibition Project</h2>Each of the nineteen artists provided their own free interpretation of the theme, thus showcasing different aspects of it. The works were displayed on five different screens, divided into sub-themes.The first screen showcased personal interpretations of the artists' own art studio, featuring:- Bakaarts - <a target="" rel="" href="https://foundation.app/@baka/baka-5a7b/2">“Quantum Palette”</a>- Dana Ulama - <a target="" rel="" href="https://foundation.app/collection/tas-57de">“Unwork”</a>- Gebelia - <a target="" rel="" href="https://foundation.app/0x186FbE119aC87c65B9cfA9Da07bEc216FA35E6cE/superrare/47469">“Meaningful art studio”</a>- Kolahon - <a target="" rel="" href="https://foundation.app/@_kolahon/celestialbykolahon/16">“Surrender X Discipline”</a>The second screen was dedicated to the classical interpretation of the Studio:-Ballzerino - <a target="" rel="" href="https://foundation.app/@Ballzerino/blzrno/13">“WFH”</a>-Bored Josei - <a target="" rel="" href="https://foundation.app/@Boredjosei/joseilist/21">“The Good Old Days”</a>-Palette Box - <a target="" rel="" href="https://foundation.app/@PaletteBox/kld-7370/15">“Brushstrokes"</a>-Subwway - <a target="" rel="" href="https://foundation.app/@subwway/library/23">“Unknown room”</a>The third screen exhibited artists who provided a more abstract and self-referential interpretation of the theme:- Fabiola Sangineto - <a target="" rel="" href="https://foundation.app/@fabiolasangineto/universe-c6a0/9">“Universe Studio”</a>- Lele Gastini - <a target="" rel="" href="https://foundation.app/@lelegastini/artexhibitions/5">“Stud(io)”</a>- Niccolò Casas - <a target="" rel="" href="https://foundation.app/@niccolocasas/pink-c2c2/2">“Loin (far)”</a>- Roco - <a target="" rel="" href="https://foundation.app/collection/tos-cf07">“The Other Side”</a>The fourth screen featured artists who created 3D artworks:- Amirabbas Sadeghi - <a target="" rel="" href="https://foundation.app/@amirabbassadeghi/sadeghi/6">“Drifting in My Own Room”</a>- Kibo - <a target="" rel="" href="https://foundation.app/@kibo/kibo-34ce/19">“Days &amp; Nights”</a>- Sergeposters - <a target="" rel="" href="https://foundation.app/collection/forge">“The Gradient Forge”</a>The fifth screen showcased artists utilizing AI, who also provided a classical interpretation of the theme:- Cristina La Porta - <a target="" rel="" href="https://foundation.app/collection/sil-16f6">“Silentium”</a>- Delta Sauce - <a target="" rel="" href="https://foundation.app/collection/tas-5009">“Work Space”</a>- Fabiano Speziari - <a target="" rel="" href="https://foundation.app/@fabianospeziari/clods/3">“Artist's Mental Studio”</a>- Negar Sepher - <a target="" rel="" href="https://foundation.app/@NegarSepehr/joc-91d7/25">“Magic of colors”</a><h2>The Exhibition on Foundation</h2>Even though the Paris conference has concluded, the exhibition hasn't! In fact, anyone who wishes to admire the artworks can do so on t<a target="" rel="" href="https://foundation.app/world/gp-curated/exhibition/412">he Foundation marketplace, within the World of Galleria Perpetua</a>.Moreover, for the gallery, this experience is part of a larger project, with the intention of once again exhibiting the artworks physically during future events.

Galleria Perpetua brings “The Artists' Studio” to Paris.

The new art collection reinterprets the artist's studio and draws parallels between digital art and traditional art.

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New York artist Sam Spratt has created a new concept that involves art, fiction and gamification. On 21st August 2023, The Monument Game opened on the Nifty Gateway platform. This is a further phase of the series of the artist started in 2021 that has as its protagonist the Australopithecus Luci and through which he wants to show and give life to his world.The Monument Game is not only the most complex and intricate masterpiece that the artist has ever created, but it is an experiment, where Spratt wants to understand how humans look at the same world.&nbsp;NFT experimentation seems to have no limits. This field is attracting to itself as a magnet numerous artists and creatives, pushing their art further and further. Among the projects that are enjoying great success because of the creativity behind it, <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/clown-vamp-nft-collection-chester-charles/">the Clown Vamp collection "Chester Charles: the Lost Grand Master"</a>, made with the aid of artificial intelligence, certainly stands out.&nbsp;<h2>The Monument Game: everything you need to know about the NFT project&nbsp;</h2>For the success of the project The Monument Game, the artist requires the active participation of the public, who, by purchasing one of the 256 NFTs available under the title Player, can contribute to the success of the final artwork.Those who have purchased one of these tickets have the opportunity to share their creative thinking and observations on the work until August 24. Every day on the Twitter profile @TheMonumentGame will be shared the comments of players.Then it will be up to the Council of Lights to decide which are the three winners of the game and to do so there will be two rounds of deliberation. During the first one, the best comments of the participants will be decided and all comments that will receive at least one vote from the board will be considered finalists. During the second and final round, the three winners will be decided, those who have made a better impression on the Council and will be announced on 31st August.&nbsp;By winning The Monument Game the three champions will have the opportunity to become part of the elite community The Council of Luci. This will only happen if they decide to burn their Artwork\Ticket Player to get one of the three remaining Skulls Of Lights.<h2>The history of crypto artworks conceived by Sam Spratt</h2>The project that revolves around the figure of Lights was born in 2021 and consists of nine paintings, of which The Monument Game is the most complex. Each of the digital works has been accompanied by a salm written by the artist and they tell, in different episodes, the story about the rediscovery of our most ancient human values.&nbsp;The narrative is that of a post-historical world where Luci awakens to the present day and faces modernity. This collection is not only a collection of works of art but is a story about the recovery of the spirit of humanity in a constantly evolving world.Until now, those who had the chance to obtain one of Luci’s skulls were only the first collectors of the artist’s first three works, then of I. Birth of Luci, II. Lullabies for Isaac, and III. First Sacrifice. These people, being always supporters of Spratt, are part of the Council of Lights.The Monument Game is a new chapter in the evolving story that is writing Spratt and surely it is an intriguing and fascinating project that takes the possibilities of NFT technology to a higher level.

THE MONUMENT GAME by Sam Spratt

The first NFT artwork that rewards the thinking of collectors

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Pollock-Krasner House has partnered with the NFT Iconic platform to create an unprecedented phygital collection, consisting of four unique works of art with a limited number of 125 copies each and each presents both the digital version and a print of the work, stamped and numbered by Jackson Pollock Studio. It is the first artifact of Jackson Pollock on blockchain and each piece was put on sale for 0.8 ETH each. The drop opened on 10th July 2023 and sold like hotcakes in no time, billing over $450,000. The final purpose of the project is to bring the legacy of the well-known artist in the 21st century. The transformation of traditional works of art into digital and NFT is becoming increasingly common. More and more museums and cultural institutions are experimenting with these new means to preserve and make cultural heritage accessible, as happened with the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/italian-treasure-digital-art-vittorio-sgarbi/">Italian treasure collection curated by Vittorio Sgarbi</a> who digitized the works of Luciano Ventrone. A key element in the realization of these projects is the authorisation of the rightsholders to proceed. It is known, however, the case of the work of Basquiat that has been withdrawn from the NFT market as auctioning without consent from' Summer of Jean-Michel Basquiat&nbsp;<h2>Beyond The Edge: Pollock’s floor is a collection of crypto art</h2>Jackson Pollock is one of the most famous and iconic artists of contemporary art and his technique of "dripping" has revolutionized the concept of abstract art, in fact, this mode of production has been widely taken up by many artists.&nbsp;Dripping is characterized by letting the painting drip on the canvas through different tools including brushes, sticks and cans filled with paint and pitted at the base. Because the artistic support is placed on the floor, the laboratory ground in East Hampton has also become a huge work of art. The artist when he was alive said "On the floor I am more at ease. I feel nearer, more part of the painting, since this way I can walk around it, work from the four sides and literally be in the painting". And it is this flooring that is the protagonist of the "Beyond the Edges" collection. These are four photographs that present different fractions of the wooden parquet of Jackson Pollock’s Studio. Fans had the opportunity to choose between buying a single opera or the Jackson Pollock Studio Set, which includes all four pieces. Through the blockchain recording of these images, collectors have the opportunity to stop in time the painted beams of the laboratory, which being made of a perishable material is likely to be lost traces of the artist’s passage. This collection is intended to celebrate Pollock’s thought of going beyond the canvas and how, according to him, there are no borders and limits.<h2>Jackson Pollock and the Web 3.0 landing</h2>The project marks the entry of Jackson Pollock in Web 3.0 and is only the first of a series of further steps that will be realized later. In fact, it has already been announced that starting from August the true collection expanded through the integration of Ordinals.&nbsp;The proceeds from the sale of the works of art will be used for conservation, protection of works, research and artistic promotion. In addition, a selection of the collection will be permanently displayed in the exhibition space of the Jackson Pollock Studio.

Jackson Pollock’s Studio floor becomes an NFT collection

The dripping of the famous Action Painting artist for the first time sold on the blockchain

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The well-known cosmetic brand NARS has launched an initiative for International Orgasm Month 2023, thus reaffirming its presence in Web 3.0. The collection entitled Orgasm Activated consists of five artworks inspired by the iconic pink shade “Orgasm” and also by the texture of cosmetic products. The masterpieces were created by five digital artists and the drop was launched on 25th July on the SuperRare marketplace. The world of fashion is not the last to arrive in the blockchain scenario. From clothes to jewels, the attention and interest in crypto art is always on the rise,<a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/bulgari-nfts-jewelry-collection/"> Bulgari and its precious NFTs are an example</a>.<h2>Orgasm Crypto Art</h2>The Orgasm Activated collection features sensuality, make-up and above all the orgasm nuance in shades of pink. There are five artists involved in the initiative and all of them are established on the CryptoArt scene: Dr Alex Box, Serwah Attafuah, NINOCENCE, Clara Bacou and Damara Ingles. The works are unique masterpieces and tell of female pleasure starting from self-love, up to the discovery of their own person and from their sale the artists will get 100% of the auction proceeds and royalties. This drop involves both beauty product enthusiasts and NFT collectors, as these are truly unique collectibles that open access to numerous benefits. In fact, those who purchase an NFT will also receive an Infinite Objects frame, the full line of Orgasm cosmetics which includes: Blush in Orgasm and Orgasm X, The Multiple in Orgasm Rush, Orgasm Four Play Blush Quad, Orgasm Rising Eyeshadow Palette, Afterglow Liquid Blush , Afterglow Sensual Shine Lipstick, Afterglow Lip Shine, Afterglow Lip Balm. Finally, they will have the opportunity to have a 45-minute one-on-one consultation with NARS makeup artist Jenny Smith. On the occasion of National Orgasm Day, July 31, it will be possible to try the AR effects created by the artists and participate in the #NARSFilterContest competition to obtain an "orgasm gift”.<h2>NARS Cosmetics and Crypto Art</h2>Beauty and makeup brand NARS launched into the NFT world in early 2023 by partnering with all-female media and entertainment brand, web3 pioneer Boss Beauties and resulting in the ODENTITY collection. The protagonist of the initiative was also on that occasion the peach color Orgasm and saw the creation of two collector's items, the first exclusive for those who already owned a Boss Beauties NFT and the second accessible to anyone. Orgasm Activated and Odentity are milestones in the history of NARS in the crypto world. Gabrielle Archambault, Executive Director of Global Digital Innovation and Media at NARS says: “The emergence of Web3 and digital collectibles has ushered in a new era of artistic creation and self-expression” and adds “We are thrilled to leverage our platform to amplify the work of these next-generation creators."

ORGASM ACTIVATED: the digital collection of NARS Cosmetics

the famous make-up brand drop on Superrare with 5 international artists

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Sasha Stiles is an American poet and artist, her work is purely research and experimentation around artificial intelligence. She is considered a pioneer in linguistic art and generative literature. During the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/nft-non-fungible-conference-lisbon/">Non Fungible Conference 2023</a>, the leading event in the Web3 market hosted in the iconic Pavilhão Carlos Lopes in Lisbon, the artist launched his own Ars Autopoetica collection on the MakersPlace platform.<h2>The poetry of Sasha Stiles: Ars Autopoetica&nbsp;</h2>His project called Ars Autopoetica is an ode to the collaboration between man and machine. The poem is divided into four parts and was written, performed, and displayed by Sasha Stiles and artificial intelligence, which was designed to use human language.&nbsp;Each NFT work consists of an audio-video part where the words of the poem flow and a second graphic part that would be the translation of the text in italic binary, written and printed by a robotic arm of Artmatr. In addition to the four single works, there are two more: the first collects all four parts that make up the poem; the second, instead, is a digital broadside containing all the texts in full of the poem and refers to a literary tradition where verses are highlighted as a means for the distribution of information. The presence of Kris Bones' music gives the work a dreamlike feeling and projects the viewer into another dimension. These feelings are fueled by the use of electronically modified speech. Ars Autopoetica reflects on the future of writing and poetry, and how technology can become an integral part of the creative process.<h2>Contents unlockable with the work A.I. Ars Autopoetica</h2>The artist stated on her Instagram account that buyers can use her texts as they wish.&nbsp;The opportunity to purchase an Open Edition was closed on Friday 9th June. Among the buyers will be made a lottery and five lucky will receive a print "Cursive Binary: ARS AUTOPOETICA", the binary translation of the poem written by the robot Artmatr. Buyers of Ars Autopoetica will benefit from some exclusive utilities such as a Zoom session made specifically for collectors with Stiles, previews of the artist’s upcoming works, access to exclusive events such as the Castle Party of Trevor Jones, and many others.<h2>Hackathon on the A.I. during the NFC</h2>The NFT series of artworks was launched on Tuesday, 6th june during the NFC Summit in Lisbon and, moreover, during the conference was organized by MakersPlace the first Hackathon A.I. in the world where BLAC, DVK and DigitalCoy artists have created works of art inspired by the poem by Saha Stiles. In addition to the creations of this artist were also examined masterpieces by Trevor Jones, Hackatao and Coldie. This moment was an occasion where different artists let themselves be guided by the suggestions of artificial intelligence, experimenting and collaborating creatively among themselves.&nbsp;

Ars Autopoetica: the artwork of Sasha Stiles and her AI alter ego

The work of generative literature was presented at the NFC in Lisbon

Clown Vamp from digital artist Chester Charles  - Galleria Perpetua

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ClownVamp is an American artist and digital art collector, based in New York. Little information is known about this artist, so much so that his identity is still hidden behind a pseudonym.His latest collection "Chester Charles: the Lost Grand Master" was presented on 21st June 2023 in New York, at The Canvas 3.0 gallery, a few days before the Pride March and was created in collaboration with SuperRare and Transient Labs. The works aim to represent the Queer gaze in the 1800s, a period in which it was unthinkable to deal with certain topics.The integration of Artificial Intelligence in the creation of works of art is increasingly spreading, so much so that even a photograph generated with <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/ai-wins-sony-world-photography-awards/">A.I. was awarded at the Sony World Photography Awards</a>.<h2>Chester Charles: the impressionist artist created by ClownVamp with AI</h2>The Chester Charles: the Lost Grand Master collection was created by digital artist ClownVamp through the use of artificial intelligence. The series consists of 23 masterpieces, each of which is accompanied by a short text reporting Charles' personal reflections.The idea is to tell the fictitious story of a Queer impressionist painter who lived between 1855 and 1949 who, however, due to explicit censorship and self-censorship was never able to exhibit his works and therefore then forgotten.The works present traits and subjects typical of impressionist painting among which we also find dance which is an explicit reference to Degas but, in this case, with male dancers as protagonists. One can also spot tributes to Van Gogh and Monet.Using the various tools, ClownVamp was able to restore the texture of matter and canvas to the works, almost forgetting that these are not physical but digital works. It is very interesting to observe that each work shows an evolution of style as if Chester Charles matured and grew artistically during his life.<h2>How was the ClownVamp's crypto art project born?</h2>The project was born following some experiments by ClownVamp with artificial intelligence, resulting in an image of two dads with a child instead of that of a child and his father in the woods. From this moment on, the artist began to think about the history of art and how our vision in this regard is built based on the works we see in museums, in fact, in the statute of the exhibition he states: "We live in a socially constructed and the story is an even more modified reflection of this warped sense of truth. AI allows us to break, remix and compare history, showing what could and should have been.”ClownVamp's goal is to make people question their reality and their narratives. The stories that he describes in the works would never have had the chance to be shown in these times but the feelings are real. The artist wonders what the history of art would have been like if there hadn't been censorship.It is not the first time that ClownVamp uses artificial intelligence to tell stories, in fact, his first collection was The Truth: narration of an impressionist painter who paints the scenes of the alien invasion that he is experiencing.

Chester Charles, the A.I. Grand Master of the 1800s

ClownVamp's collection was created to reflect on the History of art and society

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Sebastião Salgado, one of the most famous photographers in the world, has decided to publish his first NFT collection curated in collaboration with the Sotheby's auction house and consisting of 5.000 unique shots for sale on the Nifty Gateway Marketplace.Sebastião Salgado is not the first photographer to transform his creations into crypto art. In fact, the German artist Boris Eldagsen has generated a photograph with <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/ai-wins-sony-world-photography-awards/">AI winning the Sony World Photography Awards</a>. Let's find out all the details of Amazônia.<h2>Crypto art and photography: from the NFT "Tree of Life" to 5.000 portraits of Amazônia </h2>The launch was previewed on Sotheby's on September 28, during Sotheby's Impact Gala, with the sale of a video entitled "Tree of Life”. It is a unique NFT with original audio conceived and created in five months.&nbsp;Among the images it is possible to observe in detail 102 natives hidden inside the tree depicted. This video is a love letter to the incredible and extraordinary beauty of the Amazonian culture and territory with the rainforest, its rivers, the mountains and the indigenous people of Brazil.The collection of photographs is divided into 10 categories combined with different aspects of the landscape and population that Sebastião Salgado has immortalized through his travels. This collection was published on October 12 with enormous success and the methods for assigning the 5.000 photographs were random.The proceeds from the sale of the photographs, even in the case of sales on secondary markets, will be entirely donated to the Istituto Terra. It is a non-profit association founded by Sebastião Salgado and his wife, Lélia Deluiz Wanick Salgado, in 1998.&nbsp;The main purpose of the Istituto Terra is to protect the environment and to proceed with reforestation with the aim of guaranteeing the survival of native species.The land on which the institute is located has been designated as Natural Heritage Private Reserve (RPPN) and was the first to be built in the Doce River region. In 24 years, the Istituto Terra has planted almost 3 million trees native to the Atlantic Forest of Brazil.<h2>Who is Sebastião Salgado</h2>Sebastião Salgado's photographic art is aimed at documenting social and economic inequality, often focusing on the theme of the interaction between the human condition and the environment.The artist has worked in the Amazon rainforest since the 1980s and for the Amazônia collection has made nearly 50 trips to the rainforest region to photograph indigenous tribes such as the Yanomami, Suruwahá, Yawanawá and Marubo, and the majestic landscape of the northwest of Brazil.To underline the photographer's environmental commitment, the NFT collection was minted on the Ethereum blockchain. The choice was made as since September 2022 this blockchain has switched to the proof-of-stake consensus mechanism which reduces the energy consumption for the NFT mint by over 99%.“To voyage through the rainforest is a thrill and a privilege, but it is also always a challenge”.

Amazônia: Sebastião Salgado's first NFT collection

In collaboration with Sotheby's, 5.000 NFT photographs taken during ten years of travel have been published

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The NFC Conference in Lisbon is just around the corner and many guests and activities will help make this event truly special. As previously illustrated in our dedicated article, this year the event that will be staged at the Pavilhão Carlos Lopes will be truly innovative, with a format aimed both at entertainment and entertainment, always guided by the world of NFT.A few days before the start of the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/nft-non-fungible-conference-lisbon/">NFC Conference</a>, we had the opportunity to chat with some of the protagonists of this edition: let’s talk about UVL Studios, a company that explores the emotional usefulness of NFT and that in Lisbon will stage one of the first Axis Mundi performances, their flagship project.<h2>NFC Conference: Axis Mundi presents its first Open Edition</h2>As anticipated, the new project of UVL Studios is called Axis Mundi and in Lisbon will launch the first Open Edition named "Energy".&nbsp;The works will be released from 6 to 8 June at the price of 0.009 ETH; through this limited offer, you will get a captivating generative artwork called Energy, based on a 20-second video loop accompanied by a powerful soundtrack. The works realized in collaboration with the Malaysian artist Jason Ting and the sound designer Pelican Sound, will also be the protagonists of a spectacular artistic performance on June 7, during the NFC Conference.During the live event, viewers will be captivated by the magic of the performance that will capture the senses, induce into a trance state and immerse them in a hypnotic environment. This is one of Axis Mundi’s missions, as confirmed by their motto:<blockquote>"We believe in exploring the emotional aspects of NFTs beyond monetary value alone”</blockquote><h2>About Axis Mundi and how the project works</h2>Axis Mundi is a project by UVL Studios based on a psychological and playful artistic experience. Through dynamic NFTs and an 8-act story that combines art, cinema and gaming, collectors are called to accumulate "Energies", an invaluable resource that enables the evolution of Beings (which will be coined in September) in 8 captivating chapters, where every decision taken will have profound consequences. The evolution of "Beings" can take place through 3 levels:- x5 Energies to move from level 1 to level 2- x21 Energies to move from level 2 to level 3Find out more about the Twitter profile that now has over 20.000 followers and <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/interviews/jason-ting-interview-crypto-art-nft/">read our interview with Jason Ting</a> to understand how the collaboration was born.

Axis Mundi presents its first Open Edition

the immersive artwork "Energy" will be presented on June 7 at the NFC in Lisbon

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It is one of the most prestigious and authoritative magazines in the fashion world but now the interest of Vogue seems to be increasingly turned to digital art and Web 3.0. On the other hand, the intent of the PhotoVogue NFT program clearly acts in this direction, going to research and enhance the talents of the photographic industry worldwide.To be honest, the project of the monthly magazine founded in 1892 in New York has its roots already in the last year when a curated selection of over 75 artists had the opportunity to exhibit their works in a digital collection at PhotoVogue Festival 2022 in Milan, Italy.Enclosed under the NFT Residency, the dedicated section that collects the works curated by Vogue on the <a target="_blank" rel="" href="https://www.voice.com/r/photovogue">Voice</a> marketplace, the program has come to the second edition promoting the debate around the Issue of Representation, the way we are "painted" within an increasingly limited, distorted and excluding narrative. We discover all the details and NFT present in the second edition of the PhotoVogue Digital Art Collection.<h2>PhotoVogue: the NFTs of 22 artists tell the issue of representation in three curated drops</h2>Certainly, the interest of the fashion industry for the NFT world is nothing new since last year also <a target="_self" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/vanity-fair-debuts-crypto-art-nft/">Vanity Fair debuted in the crypto art market with a project that involved the Italian singer Elodie</a>.The program behind the PhotoVogue Digital Art Collection, however, has specific features that embrace the world of photography. The magazine has chosen to accompany talents from all over the world within Web 3.0, trying to enhance their qualities in the photographic field and, at the same time, to preserve an important didactic intent that promotes a more just, ethical and inclusive world.This is how the works of the twenty-two artists involved in the second "edition" of the NFT Residency will release a series of NFT divided into three drops, through the Voice marketplace; the central topic of all the works will be the "Issue of Representation" and each work will be associated with an image that challenges stereotypes about the individual within today’s society, showing diversity in a more inclusive perspective, captured through the medium of photography.<h2>NFTs by Vogue: who are the artists and what are the benefits</h2>As anticipated, a total of 22 artists will access the PhotoVogue program and will be added to those who were previously involved in the edition culminating with the exhibition at the PhotoVogue Festival 2022. Here are the names of the protagonists:<ul><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/298535">Aart Verrips</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/183295">Alia Romagnoli</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/250901">Ankita Das</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/194262">Arielle Gray</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/296056">Ashley Markle</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/228563">Chiemeka Offor</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/113293">Chirone Duong</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/207162">Claudia Amatruda</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/236173">Ilyes Griyeb</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/310869">Jaimy Gail</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/179085">Juan Francisco Sanchez</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/174827">Marisol Mendez</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/295477">Martina Albertazzi</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/309550">Olga de la Iglesia</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/304995">Raul Guillermo</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/119933">Samuel Trotto</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/299370">Sanna Leto</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/310110">Sasha Caika</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/175208">Simone Roscher</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/308944">Shitanda</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/309770">Vittoria Ruiz</a></li><li><a target="_blank" rel="" href="https://www.vogue.com/photovogue/photographers/155022">Viridiana</a></li></ul>The latter will be granted access to the training program on Web3 with the support of mentors and specialists in the field; in addition, they will be awarded a fee of $500, will be entitled to royalties in perpetuity on their works and will be involved in a series of digital workshops.

PhotoVogue Digital Art Collection

The drop of the prestigious magazine with emerging international artists on the issue of representation

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Digital art enthusiasts will surely already know the name of Refik Anadol, Turkish-American artist and designer, one of the leading exponents of generative art. His recent installation at the MOMA in New York, entitled "Unsupervised", was a success and his works are sold in the most important auctions such as Christie's at staggering prices. An example is the work "Living architecture" projected on 5th of May in Barcelona on the facade of Casa Batlló, and which was later auctioned by Christie’s for a very important price. Let’s find out more about this event.<h2>"Living Architecture": Refik Anadol lands at Casa Batlló</h2>One year after the last projection on the historic building in Barcelona, Refik Anadol is back to surprise with his work "Living architecture", projected on the facade of Casa Batlló using the Videomapping technique, which allows to use any surface as a screen for augmented reality videos, and thus bringing together more than 65,000 people.The event is part of a series of appointments organized for the <a target="_blank" rel="" href="https://www.digitalimpact.art/en/">Digital Impact</a> exhibition which will take place until 28 August 2023. In this case, the projection on Gaudi's architectural masterpiece coincided with another historic event for the city, the 200th anniversary of the most famous avenue in Barcelona “Passeig de Gràcia”. The work had already been screened last year and then auctioned by Christie's.<h2>Refik Anadol’s NFT at Casa Batlló auctioned by Christie’s</h2>It is no secret that the major auction houses such as Christie's and Sotheby's and others many brands are particularly interested in the digital art market, just think of the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/barcelona-nft-cruyff-in-a-way-immortal/">FC Barcelona initiative and the NFT artwork dedicated to Crujff that has recorded a sale of $693,000 at Sotheby's</a>. The same success was also enjoyed by the generative artwork “Living Architecture” made by Refik Anadol, in fact, it was sold as an NFT at a Christie's auction, held on May 10, 2022, also famous for the award of a Warhol masterpiece for the record price of 195 million dollars. In the same auction, therefore, Anadol's NFT recorded a sale of 1.38 million dollars, numbers that make it clear how much digital and generative art is increasingly a consolidated reality for collectors.<h2>Who is Refik Anadol</h2>Born in 1985, Refik Anadol is a media artist from Istanbul, internationally recognized as a pioneer of the aesthetics of Artificial Intelligence. This theme is a cornerstone of Anadol’s artistic research that seeks to deepen the relationship between the computer world with the human being, a symbiotic relationship increasingly undermined by the technological potential of today.Through his works, the Turkish artist tries to imagine new immersive scenarios that offer the public an alternative perception of space and time that is presented through what Anadol calls "post-digital architecture". In these environments, often different audiovisual performances have contributed to increasing the prestige of the artist internationally.Refik Anadol boasts numerous awards and awards, as well as numerous exhibitions such as the 17th International Architecture Exhibition - La Biennale di Venezia, The Museum of Modern Art (New York), Art Basel, Palazzo Strozzi, Casa Batlló and many others.

Refik Anadol returns to Casa Batllò

More than 65,000 people arrived to see the artwork "Living architecture"

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The American comics industry has always brought out great illustrators, who over the years have created characters that have become iconic in every country of the world. Just think of the Marvel comics and heroes such as Spiderman, Iron Man or The Hulk now recognized as real brands. However, if until a few decades ago, comics were seen as a commercial product, in recent years the artworks of cartoonists, from simple sketches to original plates, have been re-evaluated and widely recognized as works of art, becoming part of noble auctions, museums and houses of great collectors.&nbsp;Among the most important names in the American comic scene and the c.d. Marvel Universe it is impossible not to mention Michael Turner, who died prematurely in 2008, creator of covers for some extremely successful series such as Marvel's Civil War and numerous heroines, among which we remember above all Aspen Matthews, the beautiful marine biologist, protagonist of the comic Fathom who, following an accident at sea, discovers that he has great powers thanks to which he can dominate the water. IAs a tribute to the work of this great artist, the virtual gallery "Ekos Genesis Art Gallery" was created by Mythos Studios of David Maisel, founder president of Marvel Studios.<h2>Ekos Genesis Art collection: The NFT collection of Michael Turner's works launched by David Maisel</h2>The idea of ​​creating a digital collection with Michael Turner's works was implemented by David Maisel, chairman of Marvel Studios and founder of Mythos Studios specializing in IP entertainment, and who had already published Fathom Vol. 1 Cover C auctioned on Makersplace for $100,000 in 2021. The “Ekos Genesis Art collection” series counts 955 NFT of Turner's works that will be auctioned as 1/1 editions and includes, in addition to the artist’s original linework, some reinterpretations of the same drawings skilfully recolored by great designers such as Peter Steigerwald, a close friend of Michael and co-creator with Maisel of the collection. Certainly, it is not the first time that posthumous collections have been released and it is known that these can often anger fans, but David Maisel himself said that “Turner was very interested in technology and did things with an entrepreneurial spirit. They think he would rejoice that a new generation of people can appreciate this art"<h2>Where to see the virtual exhibition "Ekos Genesis Art Gallery" NFT collection</h2>The collection has not yet been officially published but some works are already visible on <a target="_blank" rel="" href="http://ekos.io">ekos.io</a>, where a virtual exhibition has been set up with the artworks that will become NFT 1/1 editions at launch. It is now very frequent, in fact, that works of art or drawings born on a physical medium are transformed into NFT works, sometimes even at the urging of famous art galleries such as the Italian <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/mr-savethewall-launches-the-phygital-wallscreen/">Deodato which recently put NFT works up for sale by the artist Mr. Savethewall</a>.This is a good way not only to give new life and rediscover the works of great artists such as Turner but also to bring the new generations closer, more accustomed to the NFT and digital world, to artists who have made the history of great brands such as Marvel and bases to make superheroes such as Iron Man, Spiderman or Captain America become icons, even cinematic ones.

Ekos Genesis Art Gallery: Michael Turner's original artworks exhibited

David Maisel, founder of Marvel Studios, pays homage to the comic artist with 1/1 NFT artwork collection.

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After last year’s sold-out debut, Lisbon is ready to host the Non Fungible Conference 2023 again. The leading event in the Web3 market returns in the iconic Pavilhão Carlos Lopes on 7 and 8 June 2023 bringing a series of news, guests and above all many representatives of digital art. Not only that, at the end of the two days there is an extra day of fun with a 10-hour marathon in the Beach Party in Costa da Caparica, signed by The Sandbox and Party Degens.<h2>Non Fungible Conference 2023: hot news in Lisbon</h2>As anticipated, the second edition of the Non Fungible Conference is the result of a path of general renewal ranging from the format to events, through the ways of participation.NFC will adopt a different approach than traditional Web3 events aimed at rewarding first the community for which a customized ticketing system has been designed: Holders of the Genesis token of the first edition will enjoy several benefits including free access to the event, but also the right to vote for the curators and much more. On the occasion of this year’s edition, however, the NFC23 token was created, a 3D work created in collaboration with two international artists of the NFT scene, Carlos Marcial and Coldie.As for the development of the days, this year the formula of live interventions will change totally going to replace the classic "panel" with new formats such as community talks, "art battles", debates, podcasts, musical performances and masterclasses.In particular, NFC will introduce for the first time Blind Talk, which will involve artists and collectors on stage for the first time through a unique artistic and sensory experience.Among the protagonists of this special format have already been revealed some of the most influential names in the landscape of cryptoart as CozomoMedici, MrMisang, Hackatao, Pascalboyart Basileus, WhaleShark&nbsp;and more.<h2>NFC Lisbon 2023: where to buy a ticket</h2>To attend the Non Fungible Conference in Lisbon, simply buy your ticket on the official website that you can find <a target="_self" rel="" href="bit.ly/NFCprivate">here</a>. Galleria Perpetua will be Official Media Partner of the event and will accompany its community in the three days of Lisbon, offering live content and many insights from the guests of the Pavilhão Carlos Lopes.Stay tuned. See you in Lisbon!

NFTs return to Lisbon: discover the next Non Fungible Conference 2023

Read the details of the upcoming Non Fungible Conference 2023 in Lisbon from 7 to 8 June.

COVER eng NFT Deodato art  Mr. Savetehwall

More and more artists from the physical are experimenting with the creation of digital artworks. It is the turn, this time, of Mr. Savethewall, Italian street-artist represented by the famous art gallery <a target="_blank" rel="" href="https://www.deodato.art/">Deodato</a>, who on April 26 released his first collection of works NFT.It is the signal that the NFT art market is becoming more and more relevant, finding infinite declinations that look at digital art as a multipurpose means of expression. It is no coincidence that just recently also in the musical field the <a target="_blank" rel="" href="https://galleriaperpetua.com/editorial-contents/insights/nitro-outsider-visual-gallery-nft/">rapper Nitro decided to use 14 cryptoartists to launch his latest album</a>.Returning to the project, on the website of the platform has already been announced that this is only the first launch of a long series, all dedicated to NFT projects. The next drops will be released by September 2023, not only in collaboration with Mr. Savethewall but also with other big names of the Italian and international art scene, represented by the gallery.Then we discover all the details of Phygital Wallsaved, Deodato’s project with the Italian artist Mr. Savethewall.<h2>Phygital Wallsaved: the first Phygital collection by Mr. Savethewall</h2>The main character of the collection is the iconic frog of the Italian artist, inspired by the fairy tale of the princess and the frog. In the case of Savethewall, however, the amphibian assumes anthropomorphic appearance and wears men’s career clothes, because, unlike what happens in the fairy tale, the love of the princess has not changed its true appearance. The toad returns here in a new guise, to become the protagonist of the Mixed Phygital project that connects two collections. The first is composed of four phygital works (THE FUTURE IS FIGITAL; NEMO PROPHETA IN PATRIA, ART EVOLUTION, THE ARMED PILLAR OF ART)works of art such as paintings or installations in which a screen is inserted on which you can view the works of art NFT purchased on the platform. The second collection, instead, includes the four NFT works, exclusively digital and created in collaboration with the Milan 3D digital studio CrazyPanda, on sale on the platform NFT <a target="_blank" rel="" href="https://deodato.io/">Deodato.io</a> presented for the occasion by the homonymous art gallery. To add value to the work NFT, and especially to allow collectors to enjoy more of the digital work, the Deodato Art Gallery has combined the 4 NFT to the physical works mentioned above, that together will form unique works allowing the encounter between physical and digital art. The four NFT works also depict the famous frog: especially "The Frog of Wall Street", the only static work, is a tribute by the artist to the recent stock exchange listing of the Deodato Gallery; next to this, were dropped three dynamic works "Robin", "Cherry", "Selfie Ergo Sum". Each NFT is for sale only on the web 3.0 platform at different prices, ranging from 100 € to 2,250 € based on the rarity of the piece.The project, therefore, has the intent to create a bridge between physical and digital works. Once you have purchased one of the Phygital works with a screen inside, you will have to choose which NFT to view on the monitor. Obviously, each NFT can be collected only digitally and transferred to other wallets, like any other digital artwork tokenized. For some NFT, moreover, <a target="_blank" rel="" href="http://Deodato.io">Deodato.io</a> will give the possibility to "burn" them to get a physical copy of the same work.<h2>Mr. Savethewall: who is the artist who "saves" the walls</h2>Mr. Savethewall, is an Italian street artist with an unconventional style, who in 2013 decided to abandon his job as a manager to become a full-time artist. As the name suggests, Mr. Savethewall is openly against the scarring of walls typical of street art. The artist, in fact, does not paint on the walls but respects them and "saves" them by temporarily fixing his works with four pieces of yellow adhesive tape at the corners. Of street art remain, therefore, above all the techniques, from the stencil he uses to paint to the supports used, always of urban derivation such as cardboard, wood, wrapping paper and other recycled material.

Mr. Savethewall launches the Phygital Wallscreen

The artworks in collaboration with Deodato turn into screens for NFTs

AI wins Sony World Photography Awards - Galleria Perpetua

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Artificial Intelligence (AI) is now increasingly customs cleared within the NFT market - and specifically crypto art - but, in the photographic field, it would seem there is still much to discuss. This is what the last award of the Sony World Photography Awards told us that caused a sensation for the choice of the German artist Boris Eldagsen to refuse the award for a simple reason: the winning photo was "taken" by the AI.<h2>Sony World Photography Awards: is AI photography?</h2>After initially dividing the NFT art community (and not only), the AI also breaks into the photographic industry: the victory of Boris Eldagsen at the Sony World Photography Awards, one of the most prestigious international competitions, came thanks to the use of Artificial Intelligence that gave rise to "The Electrician", the winning photo in the Creative category of the Open competition.The German artist, however, creates havoc in the event by choosing to refuse the award and stating laconically:<blockquote>"Artificial Intelligence is not photography. Therefore I will not accept the award"</blockquote>The phrase is naturally intended to make even more arguments about supporters and detractors of a technology that, inevitably, is ending up conditioning the art market in the long and wide. Eldagsen’s is a provocation, as he said, especially to those who are still reluctant to accept the tech revolution that is marking this particular historical period.The final message of the German artist is a reflection to open up to novelty, emphasizing the analogy between painting and photography:<blockquote>"Just as photography has replaced painting in the reproduction of reality, AI will replace photography. Do not be afraid of the future"</blockquote><h2>Sony World Photography Awards: the photo "The Electrician" created by AI</h2>As anticipated, to win the jury of the World Photography Organization (WPO) was the photo entitled "The Electrician" which portrays two women in an enigmatic pose, intent on embracing each other behind the otherThe shot is part of the collection "Pseudoamnesia - Fake Memories", an artistic project in which Boris Eldagsen enhances the potential of AI applied in the workplace. The same terminology chosen to identify the collection underlines the attempt to reproduce images of historical imprints, hence the choice of a texture that refers to the old family albums as well as the sepia colorThe photography process has been long and intense since, explains<blockquote>"It’s not about pushing a button. It’s about exploring the complexity of this process, starting with sharpening text hints ('text prompt'), and then developing a complex workflow by mixing various platforms and techniques. The images were co-produced using AI image generators and reworked 20 to 40 times, combining "inpainting", "outpainting" and "prompt Whispering"</blockquote>As for the award, after the initial confirmation of the verdict in favor of Eldagsen, in the end, the SWPA had to tack on another winner, closing only apparently a diatribe that is destined to last. The organizers, however, have announced that they are open to the news by declaring:<blockquote>"The category embraces various experimental approaches to image creation, from cyanotypes and rayographs to cutting-edge digital practices. For this reason, following our correspondence with Boris and the guarantees he gave us, we felt that his work met the criteria of this category and we supported his participation"</blockquote><h2>AI and NFT: the effects on Crypto Art</h2>The choice of Eldagsen is certainly the result of a spontaneous controversy that has served as a pretext to light a beacon on the application of Artificial Intelligence in the artistic field. On the NFT front, meanwhile, crypto art seems to have already overcome this debate by attracting the attention of many digital artists on the international scene and not onlyJust think of Tim Tadder, a Californian artist and photographer, who recently found a way to expand his artistic production by introducing AI as a technique for the realization of his works.

AI wins Sony World Photography Awards

Boris Eldgasen refuses the prize in the "Creative" category with a photo created by AI

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"OUTSIDER VISUAL GALLERY" is the title of the exhibition organized at Dazi Milano, from 6 to 8 April, on the occasion of the release of the new album of Nitro.An event that highlights the increasingly strong link between music and NFT and that, thanks to the work of the curators Mendacia Veritatis - Brazilian multidisciplinary artist - and Domenico Fragata (Holy Club Digital art gallery), has been able to tell "Outsider" in a very original look.The project combined the creativity of 14 crypto-artists, each of whom had the opportunity to create an NFT artwork inspired by a song from the album.<h2>"Outsider's NFTs": who are the 14 digital artists on Nitro’s album</h2><a target="" rel="" href="https://galleriaperpetua.com/en/editorial-contents/interviews/interview-mendacia-veritatis-nft/">As told by Mendacia herself in our interview</a>, the process of selecting artists and works came out in a very spontaneous and natural way, a bit like the whole idea behind "Outsider Visual Gallery".The names selected represent a perfect mix of widely established talents in the crypto art scene and other emerging, but all impeccable in the creation of original works that "breathe" the soul of the album itself, respecting the concept.Here is the list of digital artists involved with the respective songs that inspired them for their works:<ul><li><a target="" rel="" href="https://www.instagram.com/waro_case/">Waro</a> - Death note</li><li><a target="" rel="" href="https://www.instagram.com/andcrespi/">Andrea Crespi</a> - Outsider</li><li><a target="" rel="" href="https://www.instagram.com/honeyloveclub/">Honey Love Club</a> - Full Immersion</li><li><a target="" rel="" href="https://www.instagram.com/_bizzarro/">Bizzarro</a> - Fiori</li><li><a target="" rel="" href="https://www.instagram.com/simone.vezzani/">Simone Vezzani</a> - Snakes</li><li><a target="" rel="" href="https://www.instagram.com/them.nft/">Them</a> - Fangoria</li><li><a target="" rel="" href="https://www.instagram.com/lucaballestra.art/">Luca Ballestra</a> - In Heaven</li><li><a target="" rel="" href="https://www.instagram.com/fradvrk/">Francesco Dvrk</a> - BMW</li><li><a target="" rel="" href="https://www.instagram.com/vanessapagano__/">Vanessa Pagano</a> - Paranoia</li><li><a target="" rel="" href="https://www.instagram.com/asiamichelazzo_/">Asia Michelazzo</a> - Ti direi</li><li><a target="" rel="" href="https://www.instagram.com/filippo.ghisleri/">Filippo Ghisleri</a> - Anyway</li><li><a target="" rel="" href="https://www.instagram.com/gebelia/">Gebelia</a> - Control</li><li><a target="" rel="" href="https://www.instagram.com/marcello.baldari.art/">Marcello Baldari</a> - Abissi</li><li><a target="" rel="" href="https://www.instagram.com/nicolacaredda/">Nicola Caredda</a> - NNF</li></ul><h2>"Outsider Visual Gallery": where to buy NFT works</h2>The NFT works created for the launch of Outsider were minted on the marketplace <a target="_blank" rel="" href="http://Ninfa.io">Ninfa.io</a>; a first exclusive taste of the works was provided during the opening event of April 6 where, among other things, visitors had the opportunity to listen to each song through headphones connected to the digital framework of reference.The atmosphere at Dazi Milano fully conveyed the essence of the album, mixing shades of rock to those more punk, without inevitably touching the rap. Domenico Fragata, curator of the event, described the environment as follows:<blockquote>"There is a cyberpunk and post-apocalyptic setting, in which we try to foster a philosophical reflection on the condition of man and the role of technology, which is becoming a tool of control. It is an event designed not only for fans of Nitro but for all lovers of digital art.</blockquote>

The "Outsider Visual Gallery" of the Italian rapper Nitro

"OUTSIDER VISUAL GALLERY" is the exhibition organized at Dazi Milano on the occasion of the release of Nitro's new album.

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The 1001 NFT Phygital collection by Hugo Boss for the world mental health dayHUGO, the youngest line of the German brand Hugo Boss, launched the first NFT collection on the occasion of the World Mental Health Day in collaboration with the Web 3.0 company Imaginary Ones, co-founded by the digital artist Clement Chia.&nbsp;This collaboration marks the launch of the Hugo Boss brand's first NFT collection and a step forward in the brand's journey into the metaverse. Not surprisingly, recently even <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/samsung-nfts-smart-tv/">Samsung has launched its Smart TV designed for the world of NFTs</a>.<h2>Crypto art and fashion meet in the HUGO X Imaginary Ones collection</h2>The NFT Collection, titled “Embrace Your Emotions”, was launched in early November 2022 and It consists of 1001 3D animations. The protagonists of the NFTs are six of which five represent our everyday emotions: joy, love, anger, fear and sadness.&nbsp;The aim of the project is to encourage everyone to embrace their emotions. “All human emotions have value. Both negative emotions and emotional stress can help us grow if we allow ourselves to feel them authentically. The freedom to feel and express can significantly improve mental health and overall well-being”.The project has already been successful, in fact on the World Mental Health Day, which took place on 10th of October 2022, the NFT of a special character that contains all five emotions was sold for the sum of 19,700 USD. This last character is a representation of each and every one of us having different feelings. It features the color green which symbolizes mental health awareness.&nbsp;Proceeds from the sale of this NFT were donated to the charity Youth Aware of Mental Health (YAM). This mental health program invites young people aged 13 to 17 to learn about and explore the topic of mental health, and has been conducted with more than 85,000 teenagers across 16 countries. &nbsp; &nbsp;<h2>Hugo and Imaginary Ones: how the NFT project is structured</h2>There are two ways to get these exclusive NFTs:<ul><li>500 people can access the list by purchasing the Phygital T-shirt featuring a QR code that directs the user to an augmented reality filter.</li><li>The other 500 NFTs are distributed among the owners of Imaginary Ones OG NFT or through some activities on their twitter and discord channels already started on October 4th.&nbsp;</li></ul>The purchase of each NFT is linked to the enjoyment of different utilities such as the 10% discount in the HUGO online shop, in addition, the animated characters act as a "passport" to access merchandising, experiences and special contents, including the opportunity to be part of the HUGO and Imaginary Ones metaverse.<h2>Who is Clement Chia, crypto artist and co-founder of Imaginary Ones</h2>Imaginary Ones is a project born in 2022 whose principles revolve around the use of art to spread love, positivity and creativity. The first Imaginary Ones drop consisted of 8.888 unique NFTs with animated 3D characters.Co-founder Clement Chia created his first artworks for fun and as an entertainment activity by posting them on social networks. Slowly the creations began to capture the attention of a wide audience, becoming viral on instagram.&nbsp;Following this first success, Chia decided to take the NFTs path by creating his own project. Among the artist’s intentions there is the desire to build a community, in fact he claims that “ authenticity and community separate good projects from those that are there for a quick profit".Through Imaginary Ones Chia wants to rekindle the spark of creativity of his public and encourage them to work on their dreams.

HUGO X Imaginary Ones

The 1001 NFT Phygital collection by Hugo Boss for the world mental health day

Gucci Vault Art Space - NFT - Galleria Perpetua

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"The next 100 Years od Gucci" is the name of the NFTs collection with works by 29 digital artists for sale on the Vault Art SpaceThe future of the Gucci brand also passes through the Metaverse, with the collection, curated by the former artistic director Alessandro Michele, with the evocative title The Next 100 Years of Gucci which lets the future of the Gucci style be reinvented by the hands of 29 digital artists, chosen among emerging and big of the crypto art scene.The collection was created in collaboration with the marketplace SuperRare and unveiled in three drops but is not unique in the fashion sector: many Italian brands are in fact realizing several projects through the use of blockchain, whether it is haute couture or sports fashion, as in the case of <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/gcds-diversity-nft-collection-baby-wirdo/">the GCDS NFT collection</a>.<h2>The House on Web 3.0: what is the Gucci Vault Art Space</h2>Gucci has inaugurated Vault Art Space, a concept store imagined as the place where the company's past, present and future meet among rare vintage pieces, capsule collections and NFTs. The space is aimed at hosting digital artworks and artists that are exhibited in rotation.Vault is the expression of Gucci's vision which is expanding its horizons to include different points of view. Another confirmation of this is given by the brand's acquisition of $rare, the SuperRare tokens. This marks Maison's entry into the DAO.<h2>Crypto art in Gucci's next 100 years?</h2>Gucci is a world-renowned Italian brand and its history is marked by innovation and transformation through the intersection of fashion, culture, art, music and cinema.The Next 100 Years of Gucci is the exhibition that showcases twenty-nine artists on the occasion of the brand's one-hundred-year history. The selection of NFT artworks gives its unique interpretation of Gucci's history and future. Each masterpiece is unique and inimitable by telling the point of view of its artist.The selected creatives range from natives of crypto art, artists with a more traditional mold who experiment with digital platforms, emerging talents and artists from past collaborations with the brand.Names include Alanna Vanacore, Alex Trochut, Alexis Christodoulou, Aliendope, ALIENQUEEN, Aliina Kauranne, An Chen, Antoni Tudisco, Dārta Katrīna, Drew Young, Diberkato, eBoy, Ellen Sheidlin, Ignasi Monreal, Ignorance1, Jordan Schiffer, Kris Andrew Small, Loudsqueak, Merijn Hos &amp; Jurriaan Hos, Paulina Almira, Pet Liger, Sasha Katz, Tim Maxwell, Tyler Spangler, Trs.mnz, Trouble Andre (Gucci Ghost), VEXX, and YEAHYEAHCHLOE.For the launch of The Next 100 Years of Gucci in the Vault Art Space, the brand and SuperRare hosted three Twitter Spaces in which Rowynn Dumont (artist, writer and philosopher) discussed with artists the theme of creating and collecting art today. These appointments were transformed into episodes of the Gucci Podcast, also available on the Spotify platform.

Gucci Vault X SuperRare

"The next 100 Years of Gucci" is the name of the NFTs collection with artworks by 29 digital artists for sale on the Vault Art Space

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Just a few weeks ago, the platform for the sale of digital content edited by the Italian newspaper Corriere della Sera was inaugurated. Corriere Art Collection is above all an initiative aimed at making NFT art known and showing all the potential of blockchain.&nbsp;The experiments on blockchain by magazines and publishers are constantly growing, especially because they want to involve more and more crypto artists and digital creatives. <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/vogue-digital-art-collection-nft/">Vogue has involved 22 artists for the PhotoVogue NFT program with a careful focus on the theme of social representation.</a><h2>The first steps of the inauguration of the Corriere Art Collection</h2>Three different projects were designed for the launch of the platform. The sale was opened with the collection of the author’s covers of "La lettura" by Emilio Isgrò. In fact, for the birth of the magazine’s cultural supplement in 2011, the artist of the cancellations created the work "The Butterflies Wise" accompanied by the phrase «Read in black and white, think in color» and that became the cover of the number 8 of 8th January 2012. These NFTs will be minted in 99 copies and accompanied by a screen-printed physical copy signed by the artist and subscriptions to the Corriere.The second project features the Italian master Marcello Lo Giudice, with the sale of two digital collections focused on environmental protection Eden Blue and Eden Purple. The original paintings were exhibited both at the Venice Biennale and at Palazzo Reale in Milan and represent the oceanic ridge that rises towards space. The winners of the NFT will also receive the physical version of the work.Marcello Lo Giudice will also be selling the six works that make up the Pollution series, which is a digital exclusive. The works, unique, have the same image in sequence that is covered by several layers of pollution and have a starting price of $ 2.599 each.<h2>The third project of the NFT Corriere Art Collection Platform</h2>The latest project of this first series of activities of The Corriere Art Collection includes a collaboration with the Meet Digital Culture Center of Milan in Porta Venezia which produces collectible posters of its exhibitions.&nbsp;The first is related to the exhibition of the digital artist Andrea Bonaceto "AB INFINITE 1", a name that takes up the masterpiece beaten by Christie’s for 120.000 pounds. Among the works on display, there will also be the debut NFT of Corriere della Sera in the Web 3.0 world. It will be exposed the reworking of the cover of 21st of July 1969 dedicated to the landing on the moon of Apollo 11 and became a work of Crypto Art thanks to Bonaceto.The peculiarity of these crypto posters is that they have the function of real entrance tickets. Those who buy these NFTs, at the price of 16 dollars, will get the digital poster, access to the exhibition and the opportunity to participate in the artist’s talk during the Meet the Media Guru.

CORRIERE ART COLLECTION

the Corriere della Sera newspaper inaugurates its marketplace with the works of Marcello Lo Giudice

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Danish company Bang &amp; Olufsen has always stood out for the avant-garde design of its products, which makes them much more than simple audio and video equipment.&nbsp;So it’s no wonder that the brand wanted to launch its first NFT collection involving some of the most recognized artists in the world of Web 3.0 as Hackatao, Shavonne Wong and Thomas Lin Pedersen, but always keeping the focus on music thanks to the presence of international producers Rac and the duo Gramatik &amp; Luxas, pioneers of music NFT.&nbsp;The attention of hi-tech brands for NFT and Blockchain is constantly feeding, even <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/samsung-nfts-smart-tv/">Samsung has launched new smart TVs that allow better use of crypto art</a>.<h2>The DNA Collection: the Bang &amp; Olufsen Crypto Art Collection</h2>The DNA collection consists of four customizable digital products that combine the design of some of the top B&amp;O flagships, such as the famous Beoplay A9, Beolab 90 speakers and the Beogram 400 turntable, with the unique style of the artists. For this occasion, a new virtual design product, the Beoverse Alpha, was created.NFTs can be minted on B&amp;O’s dedicated website and buyers will receive it "in a sealed envelope". At a later stage, buyers can request an Art Vial and a Music Vial. These two vials, once combined, will merge the DNA of Bang &amp; Olufsen with that of the artists and musicians who collaborate in the project, creating a piece of unique digital design, also usable in virtual reality. Plus, owning this NFT allows you to buy one of the limited edition speakers.&nbsp;The roadmap of the project provides then a final phase that will see the release of the NFT in physical version.&nbsp;<h2>Bang &amp; Olufsen from Denmark to Web3.0</h2>It is no coincidence that the NFTs available on the OpenSea platform are 1925, in fact, this figure is a tribute to the year of foundation of the brand by the two electrical engineers Peter Bang and Svend Olufsen. Both have always experimented and proposed innovative solutions, their products are the result of the encounter between quality and design.Precisely for these reasons, it is not surprising that the brand has entered the Web 3.0 world, which becomes an additional environment where it can dare and transport its uniqueness.&nbsp;Christoffer Poulsen, SVP and Head of Business Development &amp; Brand Collaboration at Bang &amp; Olufsen, said: "We are excited to meet design and music lovers in the Metaverse and support the extraordinary creative culture that has emerged on the Web.&nbsp; We are new to Web3, but from time to time we have created products in the physical world that no one else dared to imagine, many of which have become design classics and collectibles.&nbsp; We are now building our first NFT collection on the same foundation that made us unique".

BANG&OLUFSEN Dna Collection

The NFT collection aims to merge the design of B&amp;O products with the creativity of web3 artists and musicians.

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A few weeks after the start of the World Cup in Qatar, Visa has decided to celebrate the FIFA World Cup with a collection of five NFTs inspired by as many iconic goals from past competitions, transforming the movement of players into dynamic digital artworks.The auction called Masters of Movement was presented on the <a target="_blank" rel="" href="http://Crypto.com">Crypto.com</a> platform starting 8th November 2022; an experience that is not new for football that had already experienced Barcelona’s similar activity when the Catalan club decided to immortalize the historic goal of Crujiff with the project <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/barcelona-nft-cruyff-in-a-way-immortal/">"In a way, immortal”</a>.<h2>VISA and World Cup: goals turned into Crypto art</h2>The realization of the works was made possible by the collaboration with the London design XK Studio which, through tracking technology, records every action on the field, including the player's movements, skills and goals that become the tool to create unique artistic compositions.&nbsp;The iconic goals portrayed in these NFT artworks are from both the FIFA World Cup and the FIFA Women's World Cup and between the players we can mention Jared Borgetti, Tim Cahill, Carli Lloyd, Michael Owen and Maxi Rodriguez.<h2>VISA’s NFT Project: how to get these Crypto Goals?</h2>To collect these masterpieces it is necessary to participate in the auction and those who make the highest bid have the opportunity to win one of these NFTs in their wallet. In addition, buyers will also receive some memorabilia signed by the players and the opportunity to have the artwork printed in high quality.The senior vice president of Visa, Andrea Fairchild, said: “As FIFA World Cup 2022 approaches, we want to celebrate football, art and technology through the lens of what makes the FIFA World Cup so special – wildly impassioned fans, legendary athletes and for a few short weeks, the ability to bring the world together in a uniquely connected way”.All proceeds from the sale will be donated by Visa to the English non-profit foundation Street Child United whose mission is to help street children so they can receive the protection, support and opportunities that every child deserves.<h2>Fans become Crypto artists</h2>The initiative promoted by Visa was not limited only to online auctions but also carried out activities in real life.Between November 19th and December 18th, 2022, fans were invited to the Visa Masters of Movement space during the FIFA Fan Festival in Doha. It was a football field characterized by LEDs and tracking technologies useful for transforming the movements of visitors into digital art.Furthermore, the works of art could be customized and made unique by users. They had the opportunity to choose the colors of their favorite national team. Finally, the experience ended by giving the opportunity to mint these unpublished images in NFT on the <a target="_blank" rel="" href="http://Crypto.com">Crypto.com</a> platform.

VISA transforms movement into art

To celebrate the World Cup in Qatar 2022, five historic goals become NFT works

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From the combination of the experience of the tech company Apeiron technology led by Francesco Biacchi and Alessandro Tentoni, and the curatorship of Vittorio Sgarbi, one of the greatest Italian art critics and writers, Italian Treasure is born, a collection that transforms some masterpieces of the Italian masters Luciano Ventrone and Rocco Normanno.The objective of the project is to give more visibility to the masterpieces of Italian artists, defined as new Caravaggesque precisely because of the evident influence in their works of the typical features and themes of Caravaggio, making them also accessible to less wealthy collectors.<h2>The "Caravaggesque" Cryptoart</h2>Italian Treasure has been published in three volumes on the crypto art platform Makersplace. The first NFT drop dedicated to Luciano Ventrone, defined as the Caravaggio of the 20th century, was released on 22nd October 2022 and contained eight works. The second volume, still centered on the same Roman artist, went on sale with seven works on 28th October.The last volume featuring Rocco Normanno was auctioned on 3rd November 2022. The collection of the living Caravaggesque, so-called by Sgarbi himself, contains eight works from which is possible to observe the reason for this denomination. Normanno's style is based on the Italian seventeenth-century one. The artist manages to adapt biblical and mythological themes to images that represent today's reality.<h2>Why turn seventeenth-century art into NFTs?</h2>At the basis of Italian Treasure is the will to experiment with the opportunities of Web 3.0 to perpetuate the images of masterpieces without incurring any physical risk.Sgarbi himself comments that NFTs dematerialize the work of art as it has been understood up to now, making it eternal. The art historian says that NFTs appear to be a revolution in art by allowing anyone to become the owner of a unique masterpiece.<h2>Who is Apeiron Technologies</h2>Apeiron Technologies is a company that is playing an important role in the world of NFTs. The purpose of this company is to offer advice and innovative opportunities using the potential offered by the blockchain.Francesco Biacchi stated that the company is proud to take part in and contribute to the project with Vittorio Sgarbi and claims: &nbsp;“We are dealing with a unique initiative of its kind which will certainly revolutionize the art industry, because we are aware that the creation of Italian Treasures recognizes the right tribute to the culture and art of our country”.This company is not only involved in the field of art but also has links within the sports industry. In fact, he collaborated in the creation of the NFT collection of Franco Baresi, vice-president of AC Milan, entitled Values where crypto art and sport meet.This initiative is not the only NFT project related to the football: <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/barcelona-nft-cruyff-in-a-way-immortal/">even Barcelona has created its own works of crypto art</a> dedicated to Johann Cruyff.

Italian Treasure: digital art curated by Vittorio Sgarbi

The artworks have been released in 3 volumes dedicated to the two Italian masters Luciano Ventrone and Rocco Normanno

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The Italian streetwear brand, led by brothers Giuliano and Giordano Calza, launched the first GCDS NFT collection on its website on 7th October.The aim of the project is to bring together the community of fans of the brand by celebrating the diversity and uniqueness of each one. It’s no coincidence that the mascot of the collection is Baby Wirdo, a 3D alien available in 4.888 NFT versions.<h2>The Crypto Aliens defenders of diversity</h2>The Wirdos are many and made unique by their extravagant outfits, accessories and different colors. Every little otherworldly wants to give a voice to each of us, who often feel like strangers and aliens to places we once considered home. These sensations are embraced by the Baby Wirdos and made into strength, joy and colour.Through the creation of these NFT aliens, the brand invites each of us to celebrate who we are. Baby Wirdo is symbolically the defender of individuality and diversity. The designers themselves say that they too, when they entered the world of fashion, felt like aliens because they made different items of clothing from the rest of the market.In support of these principles, the brand will donate a percentage of the proceeds from sales to ILGA-Europe, an organization that promotes the interests of safety, equality and freedom of LGBTQ+ people. Another part of the earnings will be donated to Offsetra, an association that fights environmental pollution with the creation of digital artworks.<h2>Benefits and utilities of NFT Aliens</h2>Every collector has the opportunity to receive a 'one-of-a-kind' Baby Wirdo NFT and officially join the GCDS family.Obtaining one of these pieces of crypto art grants access to numerous perks such as members-only events, special goods, priority entry into sales, and the chance to win fashion show passes. Other benefits include a 30% discount on the brand's e-commerce and a personalized goodie bag.<h2>GCDS towards WEB 3.0</h2>The well-known Italian fashion brand through this launch of crypto works of art marked its entry into the world of Web 3.0. As proof of this, it has allowed the public to pay for its products via cryptocurrency.Furthermore, he carried out an educational campaign on the official GCDS instagram profile where, through posts, he explained the concepts of cryptocurrency, blockchain and Web 3.0, in order to bring his followers closer and closer to the field of NFTs.That the fashion world is increasingly interested in the NFT market is nothing new, even the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/vanity-fair-debuts-crypto-art-nft/">Vanity Fair magazine, in collaboration with some cryptoartists, has launched the "Vanity Fair NFT Cover '' series</a>.

GCDS celebrates diversity with the new NFT collection

Baby Wirdo is the name of the GCDS avatars that can be purchased in 4,888 customized versions

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The video game publisher Atari, in order to celebrate 50 years of activity, has launched a collection of 2600 retro-style NFT posters, inspired by the company's most iconic titles such as Asteroids and Missile command.The illustrations are the result of a collaboration with Butcher Billy, a Brazilian illustrator known for his style inspired by pop culture and for having worked with successful series such as Stranger Things and Black Mirror, to name a few.In addition to the NFT collection, the project also includes an experience in the metaverse and an interactive hotline.<h2>Room 133: The Atari Metaverse</h2>The metaverse experience offered by Atari takes the name of Room 133. This environment resembles an engineering room of the original Atari headquarters.Users who have experienced Room 133 have been able to learn about the new projects and different collaborations of Atari X (an initiative that consolidates Atari's blockchain interests into a unified operation which is fully controlled by the company), and gaining access to special experiences.Furthermore, within the virtual space it was possible to identify clues and easter eggs relating the NFT collection released on 14th September 2022 that sold out in a short time.The project is supported by numerous partners operating in the Web3.0 environment such as Nifty Labs, RTFKT, The Sandbox and Unstoppable Domains.<h2>The collection of retro NFTs</h2>The announcement of the Atari’s drop in collaboration with Butcher Billy has been a great success, it had a waiting list of 40.000 people. But only 2.600 people had the opportunity to take an NFT. Those interested in the collection still have the opportunity to purchase one on the Opensea secondary market.NFT buyers have a one in ten chance of redeeming the framed print of their cryptoart work. Those who fail to win the free print can still print it at a discounted price.<h2>The utilities of the works of Crypto art</h2>The collection is not only visually stunning but includes $500.000 in community benefits. Each NFT allows access to customized utilities based on the level of rarity such as, for example, merchandising and digital advantages.Owning an Atari Anniversary NFT grants access to the exclusive Discord community with numerous previews of Atari's future projects such as video games and blockchain businesses.Atari and Unstoppable Domains aim to make Web 3.0 more accessible. In order to do that, the domain company offers the opportunity for NFT buyers to access the platform for free and create Gamertag-style usernames to make it easier to use their wallets.Utilities and gamification activities are very common within Web 3.0 communities. A different but certainly interesting example is the case of the <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/axis-mundi-nft-energy/">Axis Mundi project. In this experience the user is invited to collect Energies to allow the evolution of Beings and their passage of level</a>.

ATARI celebrates 50 years on Web 3.0

The collection of 2,600 commemorative NFTs was born from the collaboration with the artist Butcher Billy

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During the New York Fashion Week 2022, PUMA enchanted everyone with the fashion show entitled FUTROGRADE, which marks the return of the brand on the catwalk with special guests including athletes and supermodels.&nbsp;The experience was phygital and was designed to bring fans of the brand closer to Web 3.0. In addition to the immersive experience of the real-life runway show, a parallel experience within the Puma metaverse called Black Station was promoted.Fashion is becoming more and more interested in experimenting with NFTs and this is nothing new because even Vogue, <a target="_blank" rel="" href="https://galleriaperpetua.com/en/editorial-contents/insights/vogue-digital-art-collection-nft/">the most prestigious and authoritative magazine in the fashion world, has turned to crypto art</a>.<h2>Futrograde, Puma NFT project: from the past to Web 3.0</h2>Futrograde was a completely new fashion show characterized by a setting full of lights, 3D projections and digital experiences.The runway show perfectly mirrored the choice of the name, that is, taking a look into the future but with a retro twist. The intention was to create a retrospective around the history of Puma and the foundations on which the brand stands.The walkway was divided into three chapters:<ul><li>The first was dedicated to the classic Puma style with its stripes and basketball shoes</li><li>The second was dedicated to collaborations with the Spanish brand Palomo, the French brand Kochè and the Italian reality AC Milan</li><li>The last chapter aimed to the future and was the most innovative in terms of fashion design</li></ul><h2>Crypto sneakers by Puma&nbsp;</h2>The Black Station metaverse is also among the initiatives implemented to revolutionize the brand image. This platform is a digital environment that allows users to experience Puma products from a completely new and innovative perspective.This virtual space was created to live an immersive experience in the PUMA world by entering three different portals where the two side portals were dedicated to the Nitro NFRNO and Nitro Fastroid sneaker models linked to the brand's recent NFT Nitro Pass. The third and last central portal was dedicated to the New York fashion show where visitors had the opportunity to interact with the garments.But the experience does not end there! Users who have minted a Nitropass can receive two NFTs: one linked to a tangible product and the second gives them access to a personalized experience. After this first phase, collectors have the opportunity to obtain the physical version of their shoes through the burning action of the NFT.The brand declares that it has chosen to operate in a phygital and not completely digital way as they work on a physical product and have no intention of completely disconnecting themselves from this world.&nbsp;

PUMA presents Futrograde at NYFW

The sneakers collection redeemable with NFT on the Metaverse Black Station

nft barcellona johan cruijff - Galleria Perpetua

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The world of football is increasingly fascinated by NFT yet so far this combination seemed to be based much more on commercial than artistic aspects. So it sounds revolutionary, in part, the choice of Barcelona to launch a purely artistic digital project to celebrate one of the "artists" of Blaugrana history: Johan Cruijff.&nbsp;<h2>Art meets NFT: the Barcelona project</h2>It is called "In a way, immortal" and can be considered in all respects the first cryptoart project of Barcelona. The digital artwork was created by the team of BCN Visuals, a company specialized in the creation of digital content for brands, led by Eric Sas and Alan Company; the inspiration for the NFT comes from a famous phrase of Johan Cruijff «In a way, I’m probably immortal» and in this spectacular digital reinterpretation transforms the technical gesture of the former blaugrana legend made against Atletico Madrid in '73 in a golden sculpture in 3D. To accompany the artistic elegance of the NFT we find a soundtrack composed ad hoc and played by an orchestra of 30 elements.&nbsp;A well-rounded project that takes on even more important twists when you consider that the Catalan club seems to be planning to release a total of 10 NFTs over the coming months. The basic idea is based on a story of blaugrana history that can live through digital artworks to bring together in a sense fans of every generation, from Millennial to Gen Z, making him discover the samples of the past and beyond.<h2>The NFT dedicated to Johan Cruijff: auction and utilities</h2>After being auctioned on July 21, the digital artwork dedicated to Johan Cruijff was sold on Sotheby’s, the second oldest auction house in England, for $693,000, strengthening the success of the entire business. As is now customary in most NFT projects, the purchase of the work will give its owner the qualification of digital ambassador of Barcelona, as well as a series of utilities such as participation in training at Camp Nou with the team, a visit to La Masia (the facility that houses the Barca nursery), up to the right to play at the Spotify Camp Nou.In short, thanks to NFT technology and about 1000 hours of development, Cruijff’s athletic masterpiece becomes eternal, making the Dutch phenomenon truly "immortal".

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